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Fractional CXO

We help you get to Product-Market Fit that investors will love too

Learn from Innovation Pioneers

We’ve helped more than 50+ multinational corporations innovate in the past 18 years. Your Startup team will

learn the tried and true User Experience (UX) methodologies from these innovative companies.

Today, much less capital is required for entrepreneurs to create a product and start a company, leading to an influx of products on the market. Design then becomes the differentiator for these products and companies.

- Irene Au
Design partner at Khosla Ventures and
former Head of Design at Google, Yahoo

The Business 
Value of UX

A report published by Forrester reveals that each dollar spent on UX brings in 100 dollars, achieving an eye-watering ROI of 9,900%

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What is Fractional CXO?

Research conducted by PayScale shows that only 10% of the market currently have

Senior User Experience/Design Thinking expertise.                                      i     


As your Fractional CXO (Chief Experience Officer), we can help you have peace of mind where we help take care of your products' end-to-end User Experience, collaborate with your tech/biz teams and bring in the right design/research expertise at the right time. 

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Bring UX Talents

CXO + Junior Designers

Startup Team

CXO Advisory
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We help Startups with:

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Startups We Have Helped


Vyond - Video Creation Platform


Vyond is a cloud-based, animated video creation platform that allows businesses to create animated videos easily without

knowing coding/design.


We helped Vyond (then GoAnimate) in 2007 working closely with the founder to craft out

a prototype that helped them raise US$1.4 million in Silicon Valley. Vyond is now a

US$29 million dollar company with 3 offices and 89 employees.

We helped:

  • Competitive Analysis

  • Product Concepting and Strategy

  • Design Direction on Interaction Design, Wireframing, UI

We've been involved in training over 1000 Startups via various accelerators/incubators/ignition programs and acted as the key advisor on User Experience (UX) and Design Thinking.

Results You'll Get:


Unleash creativity and innovative potential of the team putting in place an interdisciplinary User-Centered innovation work process.


Finding Product-Market Fit using proprietary methods focusing team’s effort in solving end users pain points. Willing users become willing customers. 


Accelerate Tech Startup with Minimal Viable Product rapidly test the market with users to gain traction.  Speed up getting to market means faster ROI.


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